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Make Money on the Internet

This entry was posted on Sunday, February 8th, 2009 at 3:24 am and is filed under Internet Marketing, Tips, make money. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

You can hear that to start an Internet business is much easier and cheaper than to set up a business in the ‘real world’. This is true, if you know exactly what you are doing.

To succeed on the Web, you need to focus your efforts on just 5 points.

1. Develop a good product (or service) and market at competitive prices.
2. Design and build a commercial website owner i.e. the seller.
3. Take into account the technical aspects of hosting online.
4. Attract qualified traffic to your website.
5. Effectively manage your communications, especially by using the power of email and autoresponders.

If you will look closely at these 5 points, you will see one common denominator: all are directly under your control.

5 If you work on these issues, you will be successful because there are no external variables to control. All good read: ALL 5 points under its control.

However, in order to have success all must work harmoniously as a gear. If one fails, others also will, so we will be doing the ‘removal’ for success.

Consider some examples:

1. If you have a bad product, a website designed to sell, qualified traffic and an excellent web hosting provider: surely you will generate sales but only in the short term. You’ll lose the opportunity that customers will buy again because your reputation will be at the floor and this will be the end of your business.

2. If you have a good product, a website designed to sell, little traffic and qualified an excellent web hosting provider: you’ll generate few sales. If there’ll be no qualified traffic to your site, this will be a grain of sand in a vast desert (the Internet). Without qualified visitors no one will buy your products even if they are very good. Even when you have the best product on the face of the earth, they will never sell if it is not known. Without ads, there will be no potential clients and without potential clients, there will be no sales.

3. If you have a good product, a poorly designed website (just seller), qualified traffic and an excellent web hosting provider: you will have few sales. A site that is non-captive emotionally will push the visitors not to buy … not the seller. Or, if you have a great technology deployment, graphically appealing but with little content, slow to load, do not offer different payment options, it is not optimized for search engines, navigation is confusing, and so on, and you will not have customers. Your visitors will come to your site and if they do not find it attractive or not trustworthy, they will immediately go to the other side. Think a little about their browsing habits and you’ll understand what I mean. As surfers we are very impatient and the exit is just a click away.

4. The same applies to web hosting server … if this fails … the other will also fail. Only a few examples: If your hosting provider does not allow you to accept secure transactions (SSL), you will lose customers. If not given the chance to have unlimited e-mails or e-mail autoresponders, if you can not interact with customers through its own directory cgi, or are not 100% available if they do not back up your files, if your servers are slow or unreliable, or perhaps not providing service 24 hours a day, 7 days a week, 365 days a year, every effort will be trading on the floor. If you really want to have a commercial website, let professionals host your site who could offer e-business tools for your business and enable you to manage your web site remotely and easily.

5. Finally, if you could not manage to effectively communicate with your customers and prospects, no matter how well you played in the other 4 points,your commercial efforts will be seriously affected. It is not uncommon to find commercial websites that fail at this point. Don’t just follow the leads and be concerned about providing excellent customer service (post-sale). The irony is that the Internet offers powerful tools to manage communications: e-mail, autoresponders, sending and receiving fax via the Internet, and so on. Communication, particularly the effective management of email, is a gear that allows synchrony between the different aspects that will enable us to ensure success on the Net

I believe that the above examples of the concept are clear that successful businesses on the Net must be successful in all 5 points: product, design a website vendor, generating traffic, skilled technical aspects of web hosting, and managed communications. All should work synchronously, if one or more elements of the system fail, the other aspects that are good will also lose all effectiveness.

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